School of Earth, Energy and Environmental Sciences
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Academic Staff - Hourly - Csl, Emmett Interdisciplinary Program in Environment and Resources
Casual - Non-Exempt, Psychology
BioNik Sawe grew up in the San Francisco Bay Area, receiving his BS in Biology at Stanford. Nik's two great loves have always been biology and writing, and in high school he published a fiction novel, Wolf Trails, about the trials of a wolf pack reintroduced into the wild. As an undergrad, he worked in the Sapolsky and Zhao labs as a neuroscience researcher, examining intracellular cell signaling pathways that protected against stroke. This paved the way for a career in medical writing, crafting journal papers on new research for doctors and biotech companies. But Nik wanted to return to ecology, and eventually struck upon a potential crossroads between neuroscience and environmental science in the budding field of neuroeconomics.
Through functional MRI, neuroeconomics analyzes the financial decision-making process at the level of discrete brain structures, allowing insights into the way we think about and route information. Nik's research adapts neuroeconomics techniques to assess decision-making in environmental questions.
Mobilizing successful conservation efforts to preserve both local and global resources and ecosystems requires a new way of thinking. Our brains' innate wiring favors short-term rewards over long-term planning, familial and individual concerns over global ones, and hinders our ability to perceive gradual change in our environment. These tendencies confound our ability to evaluate trade-offs between our own personal convenience and the sustainable future of the Earth. Obtaining a clear picture of how we evaluate long-term environmental risks on a neural level is an important step in characterizing how and why we make unsustainable environmental decisions, and can help inform new approaches in environmental economics, policymaking, and education.
At the heart of Nik's research is environmental risk perception and its impact on philanthropy and behavioral changes, and upstream of that, how framing effects, education, and semantics impact our environmental risk perception. This will hopefully yield a clearer view of how media & language influences perception, and ultimately, proactive environmental behavior.