School of Engineering
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Choi Yue Victoria Woo
Adjunct Lecturer, Management Science and Engineering
BioVictoria Woo, Ph.D. is a serial entrepreneur with almost 30 years of experience in start-ups, international management, and academia. She teaches entrepreneurship at Stanford University in the department of Management Science and Engineering. During the past decade, much of which was spent working and living in Asia, her focus has been on bridging the academia and business communities by co-designing custom executive programs at INSEAD and Harvard where she helped Fortune 500 clients curate learning journeys for C-suite, senior leaders, and high-potential managers. She also has facilitated dialogue and cooperation among world-wide business partners, school alumni, and corporate clients.
On the academic front, Dr. Woo continues her research into factors that contribute to sustaining and attaining eudaimonia (Aristotle’s idea of designing a life well-lived). Her work identified TQ (Transformation Quotient) and posited the formula IQ*EQ*TQ to increase one’s resilience and thriving in the highly complex and dynamic world in which we live and work. She believes harnessing the transformative power of change can help enhance individual well-being. Her research, including TQ ™ and Thriving Transitional Experiences™, is discussed in Chapter 4 of Human Capital and Assets in the Networked World, available on Amazon. A list of publication is available also.
Dr. Woo is an advisor/coach/mentor for blackbox.vc, a non-profit organization serving the global entrepreneurial ecosystem and a member of the mentoring team at FoundersHK. In both roles, she advises early-stage startups on building positive cultures and a go-to-market strategy. She is also on the advisory board of Invoking the Pause, a non-profit investing in bold ideas, cultivating collaborations, and funding strategic “pauses” to advance climate challenge solutions. Dr. Woo is the creator of the pod course ”Everyone is an Entrepreneur”, available on the Himalaya podcast platform She also founded the Marin Chapter of the Awesome Foundation, which funds local charitable causes in Marin County. She is also on the board of the Artful Method. Since 2020, she leads an international team of researchers and professionals to develop educational content to help professionals learn about high-impact, innovative collaborations to build a sustainable future. RESET, Responsible Enterprises for Social and Environmental Transformation, aims to inspire change and share stories of companies combining sustainability and profits today. We believe everyone has a responsibility to innovate for a better future and our aim is to inspire people to do so.